![]() This is testament to the influence of recent events on keywords and optimized phrases for improved channel visibility. Since the coronavirus (COVID-19) outbreak, the latter part of 2020 has seen a significant rise in the usage of queries related to the pandemic. Also Read Neeraj Chopra: Check Age, Height, Net Worth, Javelin. Phrases like “near me” and “close to me” have witnessed a significant increase in their frequency of appearances in queries. Due to his outstanding performance at Tokyo Olympics, Neeraj Chopra became the most searched person on Google in India in 2021. Searches related to local preferences are gaining momentum, rendering local SEO invaluable to promote visibility of the content. One of the major optimization strategies is to cater to the demographic of the nation, which incorporates efficient description, headline, and tag implementation. Hence, a sound implementation of SEO in videos has become a necessity for a successful content creating channel. Recent trends suggest an increase in consumption of video over graphic or text content. It is evident in the fact that video streaming accounts for a major share of online mobile traffic across the nation. Not surprisingly, video content is witnessing exponential growth in recent years. Cricket continued to top the charts this year, with the Indian Premier League (IPL) and ICC T20 World Cup filling the top spots in the overall list of queries as per Google Indias Year in Search. YouTube is one of the most crucial areas of Googles display business in. Video content was sought out actively, also evident by the fact that the video-sharing platform had the highest share of monthly social network users in the country that same year. The reach is about 90 of the Internet population in India and across 50,000 websites. 2020's top searches show the wider impact of the pandemic has had on our lives as how to foster a dog reached an all-time high. In its 'Year in Search 2021' report, Google has listed out what was trending in the year in India. Google has revealed the most popular search trends of an extraordinary year dominated by a pandemic, Black Lives Matter, the US election and Tiger King. These common search queries provide an insight into the Indian content consumption patterns. Google has released a list of numerous recipes, personalities, TV shows, movies of 2021 that fall under the most-searched list category. Followed by, queries related to cricket and online lottery betting- also known as Satta in Hindi. also performed strongly, generating nearly 1.54B visits. With second-placed receiving 11.25B visits in the same period. Google's search market share in India is 96.06 in June 2023 & it is the most popular and most used search engine in India. According to Google's search data from 2022, the most common query by Indians was 'In' along with 'video'. is the most visited website in India in July 2023, attracting nearly 15.99B monthly visits. India Most Used Search Engines in June 2023.
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